Playboy Busts Out in 3-D

Summary: Some fantasies do come true, as the June issue of Playboy issue hits the stands in triple dimension tomorrow.

Call it a gimmick if you will, but there’s no getting around the magazine’s recent woes. Playboy’s circulation has dropped 60 percent in four years, according to editorial content director Jimmy Jillinek.

He recently told MSNBC “you have to create newsstand events” in order to generate and keep interest.

Oh, have they ever. In answer to many a prayer, “51st Playmate of the Year” Hope Dworaczyk will be handling the honors.

While “Avatar” may have started the vision rolling, Sports Illustrated has been there and done that twice before.