Will Virtue Ever Fit in Advertising?

Summary: Love your neighbor. Treat others the way you would like to be treated. Have it your way.

Which one of those sayings seems out of place? Of course it’s the third phrase; though Burger King is found in many neighborhoods, you doesn’t see the managers or staff too worried about the love between neighbors. The preceding two phrases are principles most commonly found in our social fabric. Guidelines, as it were, we should follow in order to thrive as a community and to live peacefully amongst each other. Two simple ways of living and thinking.

Do those messages permeate through AdLand’s advertising? In most cases, no.

This is a topic of conversation that Twist Image President Mitch Joel…