Monthly Archives: February 2011

Super Bowl Buzz Building

Summary: The day after the Super Bowl, probably the most discussed topic other than the outcome of the actual game is the commercials. In this digital era, commercials aren’t just commercials–they’re interactive buzz-building tools, vital for awareness and branding. A … Continue reading

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How to Look Spectacular Watching 3-D

Summary: Year by year, the Super Bowl becomes technologically more super to watch from the privacy of our man caves and diva dens as futuristic concepts become today’s realities. But, just as we are super eager to assimilate the first … Continue reading

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Juicy Couture Is, Like, So Bohemian

Summary: Los Angeles-founded clothier Juicy Couture has recently unveiled its new Spring 2011 advertising campaign, presumably urging consumers to nostalgically hearken back to the carefree days of Los Angeles’ Laurel Canyon neighborhood of the 60’s and 70’s via its clothing … Continue reading

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