Category Archives: Marketing

Nerd Reasons Why AdPeople > Consumers

Summary: It is easy to be swept up by the crowd and believe that there is a new way to gather information; to inform and create new messages to your audience. With the “experts” out there talking about listening to … Continue reading

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Advertisers: Stop Complaining and CMP.LY

Summary: We live in a society where boundaries must be created, or else “chaos” seems eminent. Rules, regulations, and norms are established so the players in certain arenas know what activities are acceptable, and which ones are not.

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Are We Holding Our Advocates Accountable?

Summary: Are there journalists, bloggers, and disgruntled adpeople holding the AAF accountable for its actions and procedures? Are there activities that the AAF is doing (or not doing) that should require advertising professionals to raise the red flag? After a … Continue reading

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