Category Archives: Marketing

We Want You! America Ramps Up Its Advertising

Summary: In 2010, the United States Congress created the Corporation for Travel Promotion (CTP), an entity with a $200 million dollar budget, in an effort to increase foreign travel on U.S. soil. The board is made up mostly of executives … Continue reading

Posted in Advertising, Marketing, Promotions, Uncategorized | Leave a comment

How Wrong Are Researchers Getting Men?

Summary: The role of a man is seems to be changing greatly in our society. Pew Research reports that less men are not only going to college than women, but less men are seeing the value of a college education. … Continue reading

Posted in Advertising, Marketing, Promotions, Uncategorized | Leave a comment

The Man in the Grey Flannel Shorts

Summary: According to the Wall Street Journal, Sanjay Jha, head of Motorola Mobility, tried to change its corporate culture by wearing flip-flops to the office. (In case you were wondering, this is why CEOs get the big bucks.) Okay, there … Continue reading

Posted in Advertising, Marketing, Promotions, Uncategorized | Leave a comment