Category Archives: Marketing

Amazon Joins the Ad Network Game

Summary: With just under 20 years of business under its belt and a data set that rivals anyone else’s out there, it’s no surprise that the e-commerce giant Amazon recently announced that it would be joining the advertising network game. … Continue reading

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Advertising Against Advertising?

Summary: You read that headline correctly. A fifty-six year old farmer in Agen, France by the name of Pierre Kung is spending a little over $4,000 dollars on a billboard advertising campaign against the evils of advertising. Pierre, who says … Continue reading

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Pepsi Sends New Message to Coke Drinkers

Summary: Want to get more out of your summer? Ditch Coke and grab a Pepsi. In its “Summer Time is Pepsi Time” campaign, Pepsi wants normal Coke drinkers to take a break from the usual and normal and try a … Continue reading

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