Category Archives: Marketing

How to Write or Design on Command

Summary: I had a conference with my daughter’s teacher yesterday and learned that she was having trouble with her writing assignments. I can totally relate–I get writer’s block, creative block, and even paperwork block! So I did some research and … Continue reading

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Creativity vs. Captivity: Productivity and the Creative Process

Summary: Some would call ping-pong games and nerf gun wars during work hours a waste of both agency and client time and money. The steady stream of recreation within some agencies creates a common misconception of how creative teams work … Continue reading

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‘I Want to Work in Advertising’ Spoof Still Resonates

Summary: As the advertising industry continues to navigate an increasingly unsteady sea filled with treacherous, bankrupt clients, unpaid invoices, and budget reductions, it’s high time we remember the noble profession we chose (or that chose us) and salute creativity at … Continue reading

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