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Category Archives: Uncategorized
The Agency: Your Revenue Partner
Summary: The Agency-Client relationship has been under scrutiny for quite some time, even more so in the past five years during the financial collapse. Brands are trying to keep the shop roster but cut expenses while agencies are trying to … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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How Insulated Are American Consumers?
Summary: The American economy has definitely seen better days. The Great Recession is stubbornly on its way out (hopefully) and consumer confidence has been on a roller-coaster ride, while those 8.2% of Americans who don’t have a job have to … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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Advertising to the Fourteen-Year-Old Boy
Summary: My son just turned fourteen about a month ago and if I want to talk to him, I know where he will be. He will either be in front of the family room TV in front of the family … Continue reading
Posted in Advertising, Marketing, Promotions, Uncategorized
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