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Category Archives: Uncategorized
Pepsi, Anheuser-Busch Begin In-House Media Buying
Summary: In October 2009, PepsiCo and Anheuser-Busch entered into to a joint-purchasing agreement. It came as an effort to lower prices on business-related items like office supplies, travel, transportation services, and travel expenses. As of early April, the two companies … Continue reading
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Big Advertising Balloons
Big Advertising Balloons Generate Business There are untold number of businesses that use big advertising balloons. They understand the kinds of benefits this type of advertising can do for their business. You may be wondering why these balloons can bring in customers that … Continue reading
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What Lengths Would P.T. Barnum Go to Advertise Today?
Summary: As the economy struggles to improve, I seek comfort in simpler times. Master marketer P. T. (Phineas Taylor to his mom) Barnum was a showman who became famous in the 19th century for bringing people “spectacles and wonders.” In … Continue reading
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