New Slogan for Hot Dogs

Summary: Did you know that July is National Hot Dog Month? Better yet, did you know that the National Hot Dog and Sausage Council is a real organization?

Now you do!

Yes, to celebrate National Hot Dog Month, the awesomely named council crowd-sourced a new slogan. There were eight finalists, and the winner of the contest was “Hot Dogs: Relish the Moment.” Apparently the contest poll was conducted through Facebook, and the other slogans included “Make the Dog Days of Summer a Footlong”…

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#NakedBrand

Summary: Corporate Social Responsibility…we meet again. We get it; people are tired of being sold to. With the Information Age in full swing, people can find out what their products are made out of, how organizations treat their employees, and how true to the environment and their promises organizations are being. And yes, everyone’s finger is pointing at advertising.

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For Foodies and Fashionistas

Summary: When culture is brought into conversation, food and fashion ultimately become topics of discussion. Food can identify social groups much like fashion can. Those who wear Prada and Gucci won’t probably know the latest dive “Drive-ins, Diners, and Dives” visited. Also, those who love getting the taste of local food when traveling probably won’t know when Dior’s fall line is expected to hit the rack.

Food and fashion make a good pairing.

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