Giant Helium Balloon

Summary: The Pure Michigan campaign, an advertising effort to get more tourists in Michigan, will hit the national stage once again with new ads that focus on Ann Arbor, Mackinac Island, The Henry Ford, and Traverse City. The Pure Michigan campaign, created by the Birmingham office of McCann Erickson, started regionally in 2006 and was launched nationally in 2009.

Summary: It’s beginning to feel like every month, the world sits anxiously awaiting for one of the many web giants to dig its way up through the dirt, peek out coyly, and utter the words “new social platform.” Technology’s warp speed seems to be redefining Groundhog Day as “what will we think of next?” day. It seems there is a fad for platforms that can allow us to essentially scream out any single thing we feel is important. Enter Pinterest: a crossbreed of social platform and digital bulletin board.

Summary: It’s beginning to feel like every month, the world sits anxiously awaiting for one of the many web giants to dig its way up through the dirt, peek out coyly, and utter the words “new social platform.” Technology’s warp speed seems to be redefining Groundhog Day as “what will we think of next?” day. It seems there is a fad for platforms that can allow us to essentially scream out any single thing we feel is important. Enter Pinterest: a crossbreed of social platform and digital bulletin board.