Category Archives: Marketing

Summary: Your idea may really be awful. But then again, it may be the next Zombieland, which had a hard time attracting serious actors and investors because of the name alone. Criticism of an idea is purely subjective.

Summary: Every year, just in time for Valentine’s Day, an article comes along that has narrowed down finding your soul mate to eight easy steps. But in a world where we spend more time with the people we work with … Continue reading →

Advertising Blimps Everyone has heard of the Goodyear Blimp, but most people are probably not aware that Goodyear now has a fleet of three blimps. Goodyear started using a blimp to promote their brand in 1925, and public fascination has … Continue reading →