Category Archives: Marketing

Summary: Sometimes we let fear get to us and lose sight of one simple fact: As long as clients need to convince consumers to purchase their products and services, the ad industry will never disappear. Clients need creativity and are … Continue reading →

Summary: Before delving into the main portion of this article, I’d first like to clearly define what I mean by the term “great.” In the sense of advertising, it refers to an ad or campaign that transcends time and trends. … Continue reading →

Summary: Is neurotic social exhibitionism the next advertising frontier? As trends come and go, bloggers beware: You soon could become history. “Haul” vlogs (video logs) have became popular as girls record their recent mall purchases at home and post the … Continue reading →